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Law Firm Marketing BLOG

Attorneys Online, Inc's Legal Marketing BLOG provides information about the latest lawyer marketing trends. Topics include law firm website design, search engine placement, writing BLOGs, eNewsletters, audio and video marketing, infomercials, 1 800 LAWYERS, 1 800 ABOGADO, Convention News and Meetings with Attorneys Online.

 
October 29th, 2008

Law Firm Marketing Blogs Can Help Your Site

It is no secret that a law firm marketing blog will help your site move up on natural search engine listings. The advantages of utilizing a blog for lawyer marketing are extensive, and include an increase in visitors. But for an attorney marketing blog to be effective, the blog must be updated regularly.

Ideally, a blog should be updated a minimum of twice a week. Maintaining a frequent and regular schedule of blog updates will help establish a consistent flow of fresh content, which will be read by search engines.

We at Attorneys Online know that attorneys are busy and may not always have the time to update a blog. However, it is important to understand that a blog that is not maintained will not contribute to helping your site. We have a staff of legal writers on hand to assist you in maintaining fresh blog content.

October 27th, 2008

The Fastest Way to You is a Straight Line

      Your law firm marketing should form a straight line between you and potential clients. Rather than meandering all over the place in an unfocused manner, the keywords that are considered most important in your pay-per-click campaign can be the same ones written into the text of your law firm website design. That same straight line can then continue to be the one that makes search engine optimization work most efficiently for your lawyer advertising.

 

      When everything in your law firm internet marketing is lined up, it provides the quickest route from the potential client to you.

 

      We can help you make the two points meet. Attorneys Online, Inc., knows how to make a mixed up, curvy line straight to make the most of your attorney advertising campaign. Let us help you get the kinks out.

 

 

 

 

 

October 24th, 2008

AOI Announces New Staff Law Firm Photographer

Attorneys Online, Inc. is proud to welcome our newest creative discovery, photographer, Kyle Coburn.  As a graduate of the Missouri School of Journalism with a BA in photojournalism and a minor in business, Kyle has been an accomplished photographer for many years.  Kyle started his career as a sports photojournalist – capturing those quick, decisive movements that determine the game on film.  He expanded to include wedding photography, as well, using a photojournalistic approach.

 

Cheney Winslow, CEO of Attorneys Online, Inc., asked Kyle to be our official law firm photographer because of his ability to grasp a feel for creating visuals that depict who a law firm is from a creative vantage point.  “His artistic ability melds perfectly with Attorneys  Online, Inc. success in creating a law firm brand visually via the websites and ancillary marketing we create.”   His photographs are edgy and they bring out the personality of the models.  Rather than stiff, typical law firm pictures, our clients get to show who they are visually.  This helps shape the direction of the website, the marketing, logos, and more.  If you are looking for something more than just a headshot, Kyle Coburn is the attorney photographer for you.  In addition to pictures of the attorneys, we want pictures of the office buildings, artwork, community events, etc.  All of these pieces are brought together to compliment the marketing that you already have in place.

 

If a picture is worth a thousand words, you can expect to get at least that much using Kyle Coburn as your lawyer photographer.

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