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Attorneys Online, Inc's Legal Marketing BLOG provides information about the latest lawyer marketing trends. Topics include law firm website design, search engine placement, writing BLOGs, eNewsletters, audio and video marketing, infomercials, 1 800 LAWYERS, 1 800 ABOGADO, Convention News and Meetings with Attorneys Online.

 
June 11th, 2008

Traveling to and from Vancouver can take some time… a LOT of time

At the end of May, we attended the AFCC conference in Vancouver to discuss our lawyer advertising expertise.  Since we all love Seattle, we flew in from our various offices and met in Seattle to drive to Vancouver.  Getting into Vancouver was a breeze; we were in the border patrol line for less than a half hour.  However, getting back was a nightmare!  We were in line for over two and a half hours (which is apparently pretty common for a Saturday afternoon).  But, we did learn one neat trick.  If you are driving South to cross back into America, get into the far right lane and go to the duty free shop.  You will have to run in and buy something (anything) so that you can get a receipt.  Then, once you leave the duty free shop, you will be allowed to cut in line.  While it sounds like this would take more time, it really doesn’t.  But, even with that trick, we were still in line for a very, very long time!

 

My favorite thing that we did in Vancouver was to go to the Capilano Bridge.  It was by far one of the most breath-taking and beautiful things that I have ever seen.  If you are in a rush, you can get from downtown Vancouver, to the bridge and around the park, and back downtown in an hour.  However, if you have more time, you could spend hours just wandering around, eating, and taking pictures.  When we go back to Vancouver this month, I want to go to Grouse Mountain.  Stay tuned to hear how that is!

 

June 9th, 2008

Marketing Mediators in Vancouver

After two weeks on the road after exhibiting at two conventions to discuss lawyer advertising, we have finally made it back to the office to start working with our new clients.    We enjoyed the AFCC conference in Vancouver.  Though there seemed to be more mediators, government agencies, and non-profits than attorneys, we were still able to discuss various marketing strategies, particularly for the mediators.  For our mediator clients, we recommend at least having a website up; while it can be fairly simple, it is a great reference point to list your credentials and give some information about yourself.  We also suggested offering lists of attorneys in their area so that the mediators can get their names in front of potential clients.  If you would like more information about mediator websites or marketing, please feel free to contact us for a personalized proposal.

May 27th, 2008

Law Firm Advertising Consultants are headed North - Waaay North for the Association of Family and Conciliation Courts Annual Convention

The law firm advertising crew is going international!  We are heading to Vancouver today for the Association of Family and Conciliation Courts Annual Convention.  The convention starts tomorrow and lasts thru Saturday.  In addition to the usual lovely ladies, we are bringing our new intern, Allison, to show her the ropes.  So far, Allison has been very involved in our optimization department, but she is hoping to expand into the lawyer web design department and is ready to show off in Vancouver!

We have several family law attorneys that we will be using as references at the convention.  Their law firm web designs and search engine placement speak for themselves!  If you will be at the convention, please stop by our booth for a brief lawyer marketing consultation.  If you won’t be in town, please call (800)221-8424 to set up another convenient time.  We look forward to expanding our family attorney client base!

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