If you have a website for your law firm – congratulations – you have a great marketing tool in your legal marketing kit. But with every virtual tool, software program, or technological gizmo you need updates. Upgrades and improvements to your website are just as vital as having one to begin with. As your law firm evolves and improves your website should follow the same path of growth.
How do you know when it is time to get a website makeover? Ask yourself these questions, or maybe have someone else do it. (Denial & procrastination are close cousins that you don’t want to be associated with!)

  1. Does your law firm website look dated? Think of the show “I love the 80s” – the crazy haircuts, styles, and things that just belong in the past. Could your website get grouped into a particular decade…that is long gone?
  2. Is your law firm website user friendly? A good home page layout is key here. Can people find what they need quickly and is it enough to convince them to call you?
  3. Are you getting calls, emails or leads from your Internet Marketing efforts? If you know you are getting clicks from your Sponsored Search Account (that is hopefully set up with us!), but you are not getting any calls, could your website be the problem?
  4. Does your website accurately reflect what your law firm is about? Is your website missing current information about your firm? If you find yourself needing to do several website updates to get your website up to speed you may save more money by revamping your website instead of hourly billed updates.
  5. A new website is on your “honey-do” list…but it’s at the very very bottom! You’ve seen your website and you are not happy with it anymore but you just haven’t gotten around to getting it re-done.

If you, or your website helper, find that any of these questions, or problems, could apply to your website then contact our attorney marketing consultants today. At Attorneys Online, Inc. we specialize in law firm marketing; we would be happy to provide our expert recommendations. Be proud of your law firm website and keep it looking fresh!