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Law Firm Marketing BLOG

Attorneys Online, Inc's Legal Marketing BLOG provides information about the latest lawyer marketing trends. Topics include law firm website design, search engine placement, writing BLOGs, eNewsletters, audio and video marketing, infomercials, 1 800 LAWYERS, 1 800 ABOGADO, Convention News and Meetings with Attorneys Online.

 
May 26th, 2009

Personalized Fine Art Cartoons for Fathers Day Gifts for Lawyers

Artist Richard Stergulz creates personalized cartoons for lawyers/law firms and other professionals. You choose the person’s name (or law firm name) to be inserted into the cartoon caption. The website is www.yournameherecartoons.com and the prices start at $75.00. Each cartoon is signed by the artist.

May 7th, 2009

Valuable eNewsletters Provide Credibility and Marketing

Attorney marketing eNewsletters through Attorneys Online, Inc., establish a law firm as an expert in a given practice area, show that you’re dedicated to providing valuable information to the public on your website and draw more eyes to your website.

When we establish a lawyer marketing eNewsletter feed on your law firm website, you provide information to the public that they want to read. Our eNewsletters are full of recent, timely information about a given practice area. When an individual searching for information about the topic on a search engine, the eNewsletter on your site comes up as one of the available listings. When this web user visits your site and needs to hire an attorney related to the practice area, the user is more likely to contact you.

When you are established as an eNewsletter provider to the public, you are telling your web users that you want to provide them with the information they want and are seeking. You are telling your web users that you are a helpful attorney who is knowledgeable in the practice areas. We can help you establish this kind of initial relationship with potential clients.

Your eNewsletter feed is written specifically for a law firm as part of a law firm web marketing campaign. When you have fresh content like eNewsletters on your attorney website, search engines are more likely to increase your page rank on the natural search engine results. Valuable eNewsletters are an important part of your overall attorney marketing strategy.

April 24th, 2009

AOI Visits Baltimore for ABA Family

We are in Baltimore right now for the American Bar Association Family Law Section conference.  One of our clients, Theresa Erickson, a California surrogacy lawyer will be speaking at the event this afternoon.  Theresa is a great example of a client that knows a lot about marketing: she uses Twitter and Facebook, as well as her website, including optimization, a BLOG, and more.

The biggest reason for us coming to this conference is because we need more family law attorneys.  AsktheLawyers.com gets dozens of inquiries each week for family law attorneys.  When we have an attorney in the area, we forward the inquiry on; however, there are just too many areas where we don’t have family law clients.  So far, this convention is great and is creating a lot of law firm marketing opportunities for us.

Though we wish it was a few degrees warmer here, we are looking forward to go to the Inner Harbor tonight.  We had a great dinner at the Luna del Sea last night (though I don’t know why it isn’t called Luna del Mar).  They are famous for their crab cakes (though, as vegetarians, we didn’t try them), but their banana fosters are great!

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